Do you ever sit down to write a blog post and feel like you have nothing to write? It’s not because you have written everything there is to say on every topic. It more likely you don’t have a plan and you don’t know where to start. That’s why you need the Smart Mom Blog Marketing Planner it’s a free printable content marketing template to help you create a content marketing plan by organizing your blog posts and email content.
The Smart Mom Blog Marketing Planner is designed to help you organize your digital content strategy and create a content marketing plan that works through coordinated blog posts and email messages. Here are 3 ways to use this planner.
Simple Ways to Create a Content Marketing Plan
Coordinate blog and email content
The Smart Mom Blog Marketing Planner has 2 monthly planners – one for blog post content and one for email content. Additionally, you have a brainstorming page for blog posts and email content so you can always write down your best ideas for the month.
As you brainstorm ideas, check both calendars and when possible coordinate blog post ideas with email content and create coordinated content for both.
Use seasonal content to drive traffic
For each month, note any important holidays and promotions you want to highlight. For seasonal content, start developing and adding this content to your blog 6-8 weeks before the peak of the season to get maximum traffic.
When you plan seasonal content in advance, you will not feel rushed and you will be able to maximize traffic. Here are some seasonal traffic trends to consider:
- Summer content
- Fall content (including Halloween)
- Thanksgiving
- Christmas
- New Year’s
- Back to School
- Mother’s Day/Father’s Day
- Graduation
- Spring content
- Valentine’s Day
Plan a post series
One of my favorite pages in the Smart Mom Blog Marketing Planner is the series planner page. With this page, you can develop blog series from topic overview to individual posts. It’s an easy way to plan a series of posts for your blog. You could even do a monthly theme for a blog post series.
Get Your Free Smart Mom Blog Marketing Planner
Download your free copy of the Smart Mom Blog Marketing Planner, here’s what is included:
- Monthly editorial planning pages
- Monthly email planning pages
- Monthly brainstorming pages
- Pre-post planner page
- Series planner page
- Weekly planning pages
- And so much more…
Get your FREE Smart Mom Blog Editorial Planner today.
Kristie says
I am always interested in how other bloggers keep track of everything! I currently am using cheap lined notebooks labeled “Pinterest”, “Blog To Do’s etc. I am pretty happy with it, but I am sure I could get even better organized!